Interactive Video Content Webinar Recording

Interactive Video Content: Webinar Recording

Contact Us

On March 8, 2023, the CHI Software team held another webinar as part of the CHI Talks project. The webinar’s subject was “Interactive Video: The Future and Now” where we discussed the role and benefits of interactive videos for businesses from various industries.

Interactive video is a type of media that requires some actions from a viewer instead of just watching. To make a video engaging, creators use:

  • hotspots (clickable areas), 
  • time triggers (content appearing at a certain moment),
  • overlays (additional clickable content appearing above the main content),
  • branching (for users to build up their journey from one screen to another by clicking on different hotspots).
arrow
Watch more: Our webinar with Meetup's CEO Click here

But these are only interactive video fundamentals. During the webinar, we also discussed:

  • Specific use cases for various industries,
  • Target audiences of interactive videos,
  • Benefits of interactive videos and their comparison with linear video content,
  • How the pandemic impacted the interactive video niche,
  • How a business and interactive video producers should collaborate to make the final video successful,
  • What the future holds for interactive video.

Read also: Top computer vision applications for 2023

We prepared a video recording so you could visit our webinar yourself:

The guest of our webinar was John Paul Tointon, interactive video pioneer and CEO of Cloud Moves TV with 10 years of experience in commercial video production. 

We are grateful to John Paul and our guests for their support and interest in our webinar series. The event turned out to be highly interactive, with a lot of questions, comments, and opinions. 

CHI Talks is a series of free webinars for the international audience interested in digital marketing and the IT industry. Our goal is to highlight the role of marketing and MarTech in software success.

About the author
contentwriter
Polina Sukhostavets Content Writer

Polina is a curious writer who strongly believes in the power of quality content. She loves telling stories about trending innovations and making them understandable for the reader. Her favorite subjects include AI, AR, VR, IoT, design, and management.

What's New on Our Blog

28 May

Cybersecurity in Healthcare: Protecting Patient Data

In recent years, practically every industry has experienced some form of digitalization. This comes as a natural response to the growth of the digital sphere. Digitalization has made users accustomed to the convenience of getting services and products quickly and without leaving the comfort of their homes.  The healthcare industry is no different. It was one of the first industries...

Read more
23 May

Innovations in Linguistic Technology: What AI Brings to the Table

Out of all the inventions produced by humans over thousands of years, language holds a very special place. It is the most important discovery we have made, and we constantly improve and study it. Language is so important in our lives that it feels like something natural, something that always existed. Humans continuously improve on this fundament and iterate on...

Read more
22 May

Predictive Analytics in Healthcare: Improving the Future with AI

Just let this statistic sit in your mind for a minute: the healthcare industry generates around 30% of the world’s data. But for now, most healthcare organizations have barely scratched the surface of putting their data to use. How do you begin harnessing the full potential of your datasets? The most efficient option is to implement predictive analytics. And here’s...

Read more