Travel website for a leading tourism group
Our client is a leading tourism group that operates worldwide, with headquarters in Germany. The company provides the whole spectrum of travel and tourism services and manages over 400 hotels,
UI/UX Design Services
In-depth research, from first sketches to full-fledged prototypes or adding improvements on the go – you can turn to our UI/UX design team at any stage of your business growth.
Contact UsDesign with Users in Mind
CHI Software was founded in 2006 as a digital agency specializing in design and frontend development services. Modern, intuitive, and well-thought design is a part of our corporate DNA, on which we’ve built further success through the years.
At present, we have a separate UI/UX department consisting of middle and senior professionals. Each of them is a seasoned researcher and creative thinker. The department has developed product designs for fintech, e-commerce, media & entertainment, education, insurtech, and healthcare industries.
Our job is to create consistent and memorable experiences across the web, desktop (including corporate software like CRM systems), iOS, and Android. Piece by piece, we put together your ideas into a clear image and turn it into your business advantage.
Our UI/UX Design Process
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Product definition
First things first, all team members and product stakeholders should be on the same page regarding the project’s goal. To deliver the best possible solution, understanding the task in full is a crucial part of the process.
Result- Project goal and scope approved
- Plan and deliverables
- Schedule and milestones
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Research
Next, designers get a full overview of the client’s market. It’s a multi-facet environment involving users, competitors, and macroeconomic factors. Strictly speaking, designers look at the market with the client’s eyes.
Objects of study:- Potential users
- Competitors
- Existing product
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Analysis
Now, it’s time for the user’s perspective. Our specialists will “wear” the users’ shoes to feel and understand their problems and find ways to relieve their pain points. The user-centered approach is essential for any digital product.
Result- User personas
- User journey maps
- Empathy maps
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Visual representation
Only at this point, designers get down to building a product user flow and visualization. The stage starts with simple sketches and ends up with a full-fledged outcome. Wireframes and prototypes of low and high fidelity are integral parts of this process.
Result- Sketches
- Wireframes
- Prototypes
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Validation
The designs are considered complete only after comprehensive checking and testing. Our experts, including testers, try out the flow and identify questionable issues, accessibility, and ideas for improvement. Then, designers may get back to previous stages to make adjustments and polish the final version.
Result- Usability testing report
- UX audit report
technologies we use
We Will Help You
We devote most of our time to detailed research and analysis. An in-depth look at the essence of your idea and its market allows us to offer a “just right” product. CHI Software designers help your potential users solve a particular problem in a quick and easy manner.
CHI Software offers a complete cycle of development services, so our designers have broad expertise in collaborating with engineers. Together, they agree on project deadlines and align their work to complete your project within the given time and budget.
Behind every great product, there are people who use it. Understanding users, their needs and expectations plays a pivotal part in the idea’s success. We want your product to be useful in the first place, so we conduct thorough user research to achieve it.