Anna Pronina

The one-fits-all approach to consumers is dead.  86% of your clients expect you to know them well enough to offer personal recommendations. The rise of AI gave a new impulse for personalization: today, 9 in 10 companies use AI-driven tools to develop custom client experiences. However, there is a tension between personalization and data privacy. While customers are happy to...

The role of Artificial Intelligence (AI) in customer experience (CX) has been talked about for years. However, opinions about the importance and effectiveness still need to be clarified. Therefore, I suggest looking into it in more detail and discussing it with a first-hand element. Artificial Intelligence in Customer Experience: Introduction and Trending Stats The AI customer experience aims to provide...

They say it will be cloudy tomorrow! But it’s not about the weather and overhanging clouds in the sky at all. FinTech solutions are growing fast nowadays. How do you meet all business needs under cloud conditions? Such a high rate of upgrades exponentially increases the need for privacy and demand for access points from any part of the world....