Blog - Page 12

E-commerce is on the rise. Every 1 of 5 retail dollars is spent online now, and this share is steadily growing. Why? Online shopping is easy, fast, and convenient – we all know that.  However, it is not all roses. Shoppers cannot feel, touch, or try on a product online, so, the possibilities for building customer connections are rather limited....

On August 22, 2023, the CHI Software team held the seventh webinar within the CHI Talks series. This time, we met with David Siegel, CEO of Meetup, to discuss a growing number of people feeling lonely and how communities can change things for the better. 10 Reasons Why Communities Are Important At the event, David disclosed ten ways communities help...

The one-fits-all approach to consumers is dead.  86% of your clients expect you to know them well enough to offer personal recommendations. The rise of AI gave a new impulse for personalization: today, 9 in 10 companies use AI-driven tools to develop custom client experiences. However, there is a tension between personalization and data privacy. While customers are happy to...

Imagine working on a new feature. Suddenly you encounter a failure in existing functionality though you had written unit tests. So instead of coding, you dive into a frustrating cycle of bug fixing.  This problem is common. The study shows that software engineers spend 35% of their time on code maintenance, testing, and security issues. Another research states that an...

How well do you know your customers? The answer to this question has become increasingly important since the 1990s. The first steps toward personalization were made when CRM systems appeared and marketers accessed basic customer data (names, location, age, gender, etc.). Now, in 2023, businesses can analyze the client’s behavior and make the most personal offerings ever using AI-powered personalization....

Here comes the sixth episode of the CHI Talks series! This time, we have a special guest covering an important but often overlooked problem – the state of interpersonal relationships and communities in our daily lives. The IT industry is widely known for its remote work policies giving companies limitless room for maneuvering in hiring employees and searching for clients....