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The latest

18 September 2023
| By Alex Shatalov

AI in E-Commerce: 16 Use Cases for Stunning User Experience

E-commerce is on the rise. Every 1 of 5 retail dollars is spent online now, and this share is steadily growing. Why? Online shopping is easy, fast, and convenient – we all know that.  However, it is not all roses. Shoppers cannot feel, touch, or try on a product online, so, the possibilities for building customer connections are rather limited....

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4 August 2023
| By Anna Pronina

Personalization vs Privacy: Balancing User Recommendations and Data Protection

The one-fits-all approach to consumers is dead.  86% of your clients expect you to know them well enough to offer personal recommendations. The rise of AI gave a new impulse for personalization: today, 9 in 10 companies use AI-driven tools to develop custom client experiences. However, there is a tension between personalization and data privacy. While customers are happy to...

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AI for IoT: How to Get the Most Out of Innovation?

The power of technology is huge in the 21st century. We use 5G Internet, smartphones, chatbots, and smart homes daily. What do you think, have we gotten far enough in the last 20+ years? And the wheel continues spinning.  When two groundbreaking innovations merge into one, the world shutters just a bit. An inevitable change happens, and we begin dealing...

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